A well crafted company culture possesses the remarkable ability to captivate employees, instill unwavering loyalty, and provide the necessary support for achieving personal and business aspirations. Yet, building and sustaining such a culture is a delicate endeavor, as it can be broken easily with just a few bad decisions. Nurturing your employees with care and…

My fascination with Flash began years ago when I first found a mesmerizing website called Turtleshell. Its captivating blend of curved, colorful shapes moving and transitioning automatically and interactively combined with a hypnotic soundtrack was unlike anything I had encountered in the realm of HTML, CSS, and JavaScript. I found myself revisiting that website almost…

Digital checkout flows are meant to be fast, error proof, and instill trust. Small details can make a big difference. I redesigned this flow to address these concerns. The original design of the flow was extremely basic and lacked many of the qualities necessary for a successful user journey. There should be a sense of…

Delta cargo flies nearly half-a-million tons of cargo around the world every year. With over 800 aircraft and nearly 75 years in business, it’s one of the leading cargo carriers in the world. I consulted on the Delta cargo check-in process. We first had to understand the current flow so we researched the current documentation,…

User Experience (UX) can be best understood as the accumulation of all interactions a user has with your product or service over time. These interactions include using your app, encountering your company’s ads, visiting your physical store, and engaging with your staff. These touchpoints collectively shape the User’s Experience, and for optimal results, your organization…