A good company culture can engage your employees, inspire loyalty, and support them in reaching their goals. It takes work to maintain and can be broken in an instant. Treat your employees well and try to do the right things. It can do wonders for your bottom line. I was the information architect and initial…

I loved Flash since I first time I saw a website called Turtleshell. I’d never seen anything like it in my relatively boring world of HTML, CSS, and JavaScript. It was filled with beautiful, colorful shapes. Transitioning planes of ovals with a hypnotic background soundtrack. I probably looked at that website everyday for 6 months…

Digital checkout flows are meant to be fast, error proof, and instill trust. Small details can make a big difference. I redesigned this flow to address these concerns. The original design of the flow was extremely basic and lacked many of the qualities necessary for a successful user journey. There should be a sense of…

Delta cargo flies nearly half-a-million tons of cargo around the world every year. With over 800 aircraft and nearly 75 years in business, it’s one of the leading cargo carriers in the world. I consulted on the Delta cargo check-in process. We first had to understand the current flow so we researched the current documentation,…

One of the best definitions that I’ve heard for UX is that it is the sum of all the touch points that a user has with your product or service over time. When someone uses your app, sees an ad or commercial for your company, or walks into your brick and mortar store and interacts…